Head office: Cupertino (California)
Year of creation: 1976
Type of company: public
Sector of activity: computer hardware and software
Apple is the world’s largest company by market cap. It is a multinational technology company that creates, innovates, and sells products such as consumer electronics, computer hardware and software, as well as online services. Some of its hardware products include the IPad tablet and iPhone, the Mac personal computer and the Apple Watch smartwatch. Its software products include the macOS and macIOS operating systems and iTunes. Its online services include the iTunes Store, Apple Music and iCloud. There are thirty-five Apple stores throughout Canada, including British Columbia, Alberta, Manitoba, Ontario, Quebec and Nova Scotia.
Apple has more than 123,000 employees worldwide. Employee jobs span a wide array of roles, from retail to manufacturing, from hardware and software engineers, to scientists and marketing. Each job or role contributes to a company that is greater than the sum of all its parts. Diversity, inclusion, creativity and innovation are the fuel and cornerstone of Apple. Current positions in Canada include retail account specialists, head of marketing and commerce engineer.
Apple provides its employees with an assortment of perks and benefits such as a competitive salary, a variety of health and wellness plans, a stock purchase plan, investment and savings plans, bonuses and educational reimbursements. Employees also receive discounts on Apple products, including phone plans, and may avail themselves of fitness and education programs.
Apple has a reputation of fostering individuality and excellence. Within the company, employees are considered as experts within their domain and are not exposed or driven to other functions. This is to maintain the “the best of the best” and “ best-in-class”. Apple enforces strict accountability. Each project has a DRI (directly responsible individual) who bears full responsibility for the success or failure of a project. Apple is also involved in several charitable causes, for example (PRODUCT) RED, an Aids charity. It contributes financially to organizations such as the American Red Cross in times of natural disasters. Apple also uses its ITunes platform to encourage donations to the American Red Cross and other charities. It has partnered with the World Wide Fund for Nature to help protect the planet.